Job Training Association (Portuguese only)
The sustainable development concept was published for the first time in 1987 in the “Our Common Future” report (also known as the Brundtland Report) of the United Nations World Commission on Environment and Development. The concept proposes that in order to achieve sustainability, mechanisms must be created that meet current needs without preventing future generations from providing for themselves.
The big conclusion of this meeting was that is not enough to reduce mankind's consumption pattern to relieve pressure on Earth. The solution is to promote harmony between economic, social and environmental aspects, the so-called triple bottom line, a term coined by John Elkington of the British consultancy SustainAbility. This tripod encompasses all relationships between society, organizations and its interests.
In this context, B3 promotes sustainability and private social investment aligned with strategy, contributing to the institutional strengthening of Company.
The private social investment is responsibility of B3 Social, whose major projects are: Job Training Association, Em Ação Program and BVSA (Socio-Environmental Investment Exchange).